Month: October 2017
Unlocking the door: How to successfully get through to people about wireless radiation.
By: Rachel Gaunt: For years I have been talking to people about the risks of wireless radiation. People who already “get it” are an easy audience. They nod and agree vehemently. But conversing with people who are new to this subject has not been so easy.
Too often I see their eyes glaze over, watch them shift uncomfortably, or frown and get defensive. The more I ramp up my passion about the subject the more they retreat.
As someone who has worked extensively in the field of communication and consumer motivation, I’m no stranger to activist campaigns, but this was a new level of puzzle. Why didn’t these folks – my family and my dear friends -want to hear the truth about some critical information pertinent to their health?
I used to fantasize that if I just got the exact right message or the right order of facts, they would magically come around and see the light.
But if there was one exact right message I hadn’t yet found it.
It wasn’t until I conducted some creative concept focus groups that I glimpsed the answer. This small-scale qualitative research helped me see what NOT to do. It also shed light on a way to get through the defense and reach people successfully.
Today I feel like there is a way to get through to people. It is not magic, it is a particular four step formula that I want to share.
Step One: Making the Invisible Visible
First off, the opening gambit has to change their worldview. It has to affect them viscerally. It is not enough to appeal to their rational brain alone, it has to touch their whole being, head, heart and instinct…. something they feel deep in their gut. It is only a visceral response that changes their worldview and opens the door.
Governor Brown Vetoes SB 649!
On Sunday Oct. 15, 2017 Senate Bill 649 has been vetoed by Governor Jerry Brown. SB 649 would have created a state mandated system of cell towers every couple hundred feet apart in California. 300 cities, 47 counties and over 100 community, planning, health, environment and justice organizations opposed SB 649.
EMF Safety Network and Ecological Options Network opposed SB 649 since the bill was introduced in March because cell towers emit harmful radiation. The bill would have allowed unlimited refrigerator-size cell equipment on utility poles, streetlights, sidewalks, in parks, on schools and public buildings with no safety oversight.
Sandi Maurer, Director of EMF Safety Network said, “We mailed Governor Brown a couple thousand postcards depicting SB 649 as a slobbering warty monster wielding a zapping cell tower and asked him to veto SB 649. We are thrilled and relieved Governor Brown vetoed this bill.”
Mary Beth Brangan co-director of EON said, “Now we need to prepare ourselves for the next state and federal telecom push, where they will try again with bills to overtake local authority and disregard public health.”
Governor Brown’s veto statement:
See this post for more information about SB 649: http://emfsafetynetwork.org/stop-sb-649-in-california/
Thank you to everyone who helped achieve this victory and to all the cities, counties and organizations opposed. This is a win not only for California but for the rest of the United States!
Please thank Governor Brown for vetoing SB 649! You can contact him on his website, call or send a card in the mail: https://govapps.gov.ca.gov/gov39mail/
phone: (916) 445-2841
Governor Jerry Brown
c/o State Capitol, Suite 1173
Sacramento, CA 95814